Available for freelance projects
JoseSebastianWeb Developer, SEO Specialist, IT Manager and Automation Engineer
I build fast, secure websites and get them ranking — then keep the servers, security and automation behind them running. 10 years of it, from Dubai.
Services
What I can take off your plate
Six things I do most often. Most projects are some combination of two or three of them.
Web Development
Fast, accessible websites built on the stack that fits the job — not the one that's fashionable.
- WordPress & WooCommerce builds and rescues
- Next.js, Astro and React for custom work
- Performance and Core Web Vitals tuning
- Responsive, accessible front-ends
SEO & Content
Technical SEO and content strategy that moves rankings, measured against revenue rather than vanity metrics.
- Technical audits and on-page optimisation
- Keyword research and content planning
- Schema markup and rich results
- Google Analytics & Search Console reporting
IT Support & Troubleshooting
Day-to-day technical support for small teams, on-site in Dubai or remote anywhere.
- Microsoft 365 setup and administration
- Server and network infrastructure
- Hardware and software troubleshooting
- Onboarding, documentation and training
Web & IT Security
Practical hardening for businesses that can't afford a breach or a week of downtime.
- SSL, firewall and WAF configuration
- FortiGate and Cloudflare administration
- Automated backups and disaster recovery
- Malware cleanup and site recovery
CRM & Automation
Wire your tools together so the repetitive work stops landing on someone's desk.
- CRM implementation and migration
- Marketing and lead-capture workflows
- API integrations between business systems
- Reporting dashboards and alerts
Cloud Hosting & Databases
Hosting that stays up, costs what it should, and can be handed over cleanly.
- AWS, Hetzner, GoDaddy and Bluehost
- Migrations with no downtime
- MySQL and SQL Server administration
- CI/CD pipelines and version control
Background
10 years across development, SEO and IT
I've worked in-house as an IT manager, in agency SEO, and on banking software. That mix is why I can usually tell whether a problem is the code, the server, or the strategy.
IT Manager & Web Developer
Jan 2022 – PresentBest Solution Services · Dubai, UAE
Oversee full-stack website management for corporate and client sites using WordPress, Next.js, Astro and React.
IT Support & SEO Specialist
Oct 2019 – Dec 2021Peninsula Business Solutions Ltd · Dubai, UAE
Provided technical and remote IT support for local and international clients.
Office Administrator & SEO Executive
Jun 2017 – Jun 2019Respocapa Technologies · Angamaly, Kerala, India
Oversaw digital marketing including content creation, on-page/off-page SEO and campaign performance.
Writing
Recent notes and tips
Practical write-ups from real client work.
A technical SEO audit you can run yourself
Before paying anyone for an SEO audit, run these six checks. They take an afternoon, need no paid tools, and usually find the real problem.
Your SSL certificate broke: a 5-minute checklist
Browser shouting about your certificate? Work through these five checks in order — it's almost always one of them, and four take under a minute.
How to speed up a slow WordPress site (without breaking it)
Most slow WordPress sites share the same four causes. Here's how I diagnose them, in the order that finds the problem fastest.
Got a project, or just a problem?
Tell me what you're trying to do. If I'm not the right person for it, I'll say so and point you somewhere better.
Get in touch